CASE STUDY

Enhancing Service Efficiency and Customer Satisfaction

Use cases:
Contact Center Solution
Industries:
Retail
Location:
India
Rigfhtside
Problem

Bharat Diamond Bourse, spanning over an expansive 8.1-hectare complex, is the bustling epicenter of the gems and jewelry trade, housing over 2,500 small and large diamond traders, as well as critical entities like the Custom House, banks, and various service providers. The complex's diverse ecosystem thrives on seamless interactions, where every delay or communication gap can have substantial implications for the industry.

However, the existing customer service operations at Bharat Diamond Bourse face significant challenges. The complexity and scale of the ecosystem often result in disjointed communication, prolonged response times, and occasional service bottlenecks. This situation adversely affects the efficiency of transactions, collaborations, and support services within the complex.

Solution

To address these challenges, RightSide implemented a comprehensive Customer Service Desk Solution. The solution served as the central hub for managing inquiries, requests, and communication across the Bharat Diamond Bourse ecosystem. It enabled efficient tracking, routing, and resolution of inquiries, streamlining interactions among traders, the Custom House, banks, service providers, and other stakeholders.

By adopting a Customer Service Desk Solution, Bharat Diamond Bourse enhanced operational efficiency, reduced response times, and improved overall customer satisfaction. It enabled better coordination among the various entities, facilitating smoother transactions and interactions, ultimately contributing to the continued success and growth of the gems and jewelry trade within the complex.

The following features were customised and deployed.

  • Customised CRM
  • Automatic and Intelligent Call Routing
  • Round Robin Call Routing
  • Skill Based Call Routing
  • Sticky Agent
  • Conditional Call Routing
  • Time Based Call Routing
  • Detailed MIS
  • Realtime Monitoring Dashboard

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Bharat Diamond Bourse

Enhancing Service Efficiency and Customer Satisfaction

  • Industry: Retail
  • Company Size: 5000 Members and Employees
  • Location: Mumbai, India
  • Solution: Contact Center Solution

Download Case Study

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